E-commerce
Multi-Site Platform
An online retailer had a series of nine websites each built separately, in different code bases and without a comprehensive management system.
Skaal leadership established a solution oriented team to bring this hodge podge collection into an efficient use platform that would allow for cross management of the client’s many assets and ecommerce flows. The team recommended the SiteCore CMS system and got to work on the first website. From the beginning the team established reusable templates that could be applied to each successive ecommerce site deployment. While the first site took eight months to complete, the following sites were enabled and published in three month intervals demonstrating the teams foresight and economies of scale. At completion of the project the client was able to realize significant cost savings not only in technical set up but in their ecommerce manager’s training and interchangeable skills application.
Client: Online retailer Category: eCommerce Sites Date: Two Year Project
Consumer Journey
eCommerce is all about the user journey Ensuring there is plenty of information up front to establish an emotional connection to the product then quickly, accurately and frictionless, bring that consumer through the purchase path to obtain their goods.
Product Flow
The backend of any ecommerce site is as important if not more important than what the consumer sees. The product flow has to be simple and easy to maintain at scale. The information displayed is only as good as the data behind it.
Website Portfolios
Most ecommerce companies these days realize the importance of not putting all their revenue into one site. Having multiple sites by brand or product selection allows for consumer choice as well as business security.
Template Automation
The first page, or website in a series of deployments can take two or three times as much time to complete. This is because the there is a significant discovery effort. However the payoff of taking that time to perform proper research pays off five fold in efficiency and economies of scale.
Digital products for actual users. We can help you with...
E-commerce
Multi-Site Platform
An online retailer had a series of nine websites each built separately, in different code bases and without a comprehensive management system.
Skaal leadership established a solution oriented team to bring this hodge podge collection into an efficient use platform that would allow for cross management of the client’s many assets and ecommerce flows. The team recommended the SiteCore CMS system and got to work on the first website. From the beginning the team established reusable templates that could be applied to each successive ecommerce site deployment. While the first site took eight months to complete, the following sites were enabled and published in three month intervals demonstrating the teams foresight and economies of scale. At completion of the project the client was able to realize significant cost savings not only in technical set up but in their ecommerce manager’s training and interchangeable skills application.
Client: Online retailer Category: eCommerce Sites Date: Two Year Project
Consumer Journey
eCommerce is all about the user journey Ensuring there is plenty of information up front to establish an emotional connection to the product then quickly, accurately and frictionless, bring that consumer through the purchase path to obtain their goods.
Product Flow
The backend of any ecommerce site is as important if not more important than what the consumer sees. The product flow has to be simple and easy to maintain at scale. The information displayed is only as good as the data behind it.
Website Portfolios
Most ecommerce companies these days realize the importance of not putting all their revenue into one site. Having multiple sites by brand or product selection allows for consumer choice as well as business security.
Template Automation
The first page, or website in a series of deployments can take two or three times as much time to complete. This is because the there is a significant discovery effort. However the payoff of taking that time to perform proper research pays off five fold in efficiency and economies of scale.
Digital products for actual users. We can help you with...